GUO Xiaoting

AREAS OFINTEREST

Teaching: InternationalEconomics, International Marketing

Research: MarketingStrategy

EDUCATIONBACKGROUND

     Shanghai InternationalStudies University   Economics  2000

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EXPERIENCE

Full Time:2003- present: Shanghai Finance University

Courses Taught: International Economics, International Marketing

PUBLICATIONS    

1.  Influence on China’s GrainIndustrial Market Structure over Grain Pricing Power, Asian Agricultural Research, Volume 3, NO.9,September 2011.pp31-33

2. Matrix model for Successful ProductDevelopment, EnterpriseVitality, , June 2006

3. Global Marketing Alliance Strategy: anoption for internationalization of Chinese Business,

Heilongjiang Finance, March2005

4. Research Project: The Research on the Bilingual Teachingstrategy of consolidating undergraduates’ internationalization-oriented studyability 

   Sponsorship: Shanghai Association of HigherEducation

   Time： FromMay 2011 to October 2012

5.  Education Program: CourseDevelopment Program for < International Marketing> taught in English, a model course forhigher education institutes in Shanghai.

Sponsorship: ShanghaiMunicipal Education Commission

Time: From June 2012 to May2014

6.  Research Program: Economic Features of the Cultural Companies’ Production Behaviors andtheir impact on financing innovation in cultural industry 

Sponsorship: Shanghai FinanceUniversity

Time:  From Oct.2012 to June 2014