ZENG Linzhi

AREAS OF INTEREST

Teaching: public relations,literature, writing

Research: public relations ,public affairs

EDUCATION BACKGROUND

2010-2013

Shanghai International Studies University,International Relations, PHD

2000-2003

Xiangtan University, Comparative and WorldLiterature, Master

1996-2000

Hunan Normal University, Journalism, Bachelor

HONORS AND GRANTS

? Quality Award of Teaching, My Favorite Teacher of Shanghai FinanceUniversity；

? First prizes of Shanghai Finance University Singing Contest

? Champions of badminton and Table tennis games of Shanghai FinanceUniversity

EXPERIENCE

Courses Taught：PublicRelations and Mass Media、CollegeChinese、PracticalWriting

PUBLICATIONS

? New Public Relations(Second Edition)，ShanghaiUniversity of Finance and Economics Press(2009)；

? New Case Course of Public Relations (Second Edition)，Fudan University Press (2010)；

? The implication and Research of Music in PublicDiplomacy, International Observation 3^rd Issue of 2013；

? The Role of Music in American Public Diplomacy，DiplomaticCommentary 3^rd Issue of 2013；

? Research of Cultivation Patter of talents in PublicRelations Based on Co-op Education，Academic Journal of Shanghai Finance University 6^th Issue of 2012；

? The Unknown Reason of the abrupt cease of Zhenghe’s  Voyages from the Traditional Political andCultural View，CooperativeEconomy and Science 2012

? The Significance of Public Welfare on Brand Buildingof Enterprises，Public Relations World 2010

? The Prospect of Cultural Public Relations, PublicRelations World 2010

? How to Enhance National Public Relations,International Public Relations 2009；

? Brand Building behind Music, Public Relations World2009；

? Practical and Application Analysis of AuralDissemination, International Public Relations 2008